An SEO Guide for Service-Area Businesses

Here at V Digital Services, Local SEO is our bread and butter. It is the very foundation of what our entire agency is built on, and we’re absolutely obsessed with it. Over the years, the way people search for local products and services has changed dramatically, and Google’s locally-driven algorithms have changed right along with […] KEEP READING

Google My Business Messaging via the GMB App

Google My Business is a powerful tool for helping a business get found by potential customers that are looking for their services, and not searching directly by the business name. But Google My Business can do so much more than being a search query result tool. Along with follow options, posting options, menus, and services, […] KEEP READING

How Do People Search for Local Businesses?

Local business searches are just one of the many factors that can contribute to your marketing success, driving valuable traffic, and building your brand. And while there’s no doubt that you’re already well-aware of the importance of local search traffic, getting your business in front of the right people, at the right time, is no small task.

Fine Tuning Search Results for Your Local SEO

Now that you’ve claimed and verified your Google My Business listing and have started to write your own business directory citations, it’s time to start the tune-up and enhancement process of your Local SEO presence. Just like a fine-tuned racing machine or well-conditioned athlete, your local SEO presence requires constant monitoring and improvements so that […] KEEP READING

How to Communicate Business Changes to Your Customers During the COVID-19 Pandemic

The coronavirus pandemic has the world facing a lot of uncertainty right now, and many people are unsure of what the future will look like for their businesses. Many business owners are facing drastic changes in the way business is being conducted. These changes have affected everything from orders to close temporarily, a lack of […] KEEP READING

How to Update Your Google My Business Listings During the Coronavirus Pandemic

In an effort to mitigate negative consequences for business owners that have needed to shift their priorities due to COVID-19, Google has temporarily limited Google My Business functionality. Though these changes were implemented to help, they may cause some confusion and difficulty in managing Google listings for already over-encumbered business owners. Currently, customers cannot leave […] KEEP READING

Why Keeping Google My Business Services During COVID-19 is Important for the Future of Your Business.

Why Keeping Google My Business Services During Pandemics Like COVID-19 or Other National Issues is Important for the Future of Your Business Due to the COVID-19 crisis businesses are closed down temporarily, offering limited services such as takeout, curbside pickup, and delivery, or are pivoting quickly to offer solutions/services they may have never offered before. […] KEEP READING

Google Maps Turns 15

Last month, Google Maps established 15 years of service, marking a milestone in the platform’s history. So to celebrate, Google has released additional features for the Google Maps App, available on Android and iOS. These features include:     Explore – A local search map with additional listings featured, including hotels, upcoming events, as well […] KEEP READING

Google My Business Posts: Related to your search & new features

Google has presented a new round of updates for the Google My Business posts feature, including a carousel for multiple images and videos as well as a new feature for Product Posts. These are new and exciting features that are sure to drive actions on the Google My Business platform, as the ability to influence […] KEEP READING

Digital Marketing KPIs Your Franchise Should Care About the Most

Any good marketer understands the value of analyzing data to maximize the ROI of a digital marketing campaign. Creating key performance indicators allows you to measure the success of your current campaign and helps you determine ways it can be improved. Good KPIs should be specific, measurable, achievable, relevant and time-bound so they can effectively […] KEEP READING