What Does a Content Marketing Strategy Look Like For Franchises?

Posted by NoniShaney Cavaliere
On January 3, 2020
content marketing, content strategy tips, digital marketing, Franchise Marketing

Facebook Twitter Google+ LinkedInIn today’s world, franchise content marketing is an essential component of your business. Gone are the days when the only way of advertising was to hang a sign outside of your establishment and knowing that word of mouth for exemplary service would bring in more customers. Now, businesses must use a multifaceted […]

Images are as Important as Words on Your Website

Posted by NoniShaney Cavaliere
On September 5, 2018
content marketing, content strategy tips, digital marketing, Franchise Marketing

Facebook Twitter Google+ LinkedInWhen it comes to creating an effective website for your business, content is king. So, you’ve filled your site with an abundance of well-written articles, product descriptions, blog posts, and more information about your business, but something still seems off, and your site looks plain when compared to your competitors. What you […]

Content Clean Up Time: Content Audits Explained

Posted by NoniShaney Cavaliere
On June 14, 2018
content marketing, content strategy tips, digital marketing, Franchise Marketing

Facebook Twitter Google+ LinkedInWhen it comes to website content and having a solid content marketing plan, there’s no doubt that you know how important it is to your company’s success. Since the advent of the Internet, businesses have been working to figure out how to use the power of the World Wide Web to their […]

Time to Think About Native Ads

Posted by NoniShaney Cavaliere
On May 28, 2018
content marketing, content strategy tips, digital marketing, Franchise Marketing

Facebook Twitter Google+ LinkedInAs the world of digital marketing grows larger and more powerful every day, odds are that you’ve heard about the concept of native ads. Whether your business is brand new or well-established, changing the way you think about marketing can have a measurable effect on your footprint in the market – and […]

What is Google’s New Paraphrasing Algo All About?

Posted by Rick Jacobsen
On May 17, 2018
content marketing, content strategy tips, digital marketing, Franchise Marketing

Facebook Twitter Google+ LinkedInHave you heard the buzz about Google’s latest algorithm that allegedly uses paraphrasing to select extractive summaries from relevant content? Evidently, the system will identify related content from trusted sources, such as Wikipedia, find the most important sentences, and create an original article from the content it finds in the form of […]

One Action You Can Do Before A Web Build to Speed Up the Process

Posted by Abbe Seegar
On May 4, 2018
content marketing, content strategy tips, digital marketing, Franchise Marketing

Facebook Twitter Google+ LinkedInOne of the most important questions you will want to decide and plan out BEFORE you start a web build project is: What is the main message you would like to portray when a user sees your website? Messaging starts with the “look” of your site. From colors in your log and […]

Time for A Digital Spring Cleaning

Posted by NoniShaney Cavaliere
On March 20, 2018
content marketing, content strategy tips, digital marketing, Franchise Marketing

Facebook Twitter Google+ LinkedInWe tend to think about spring cleaning as being an activity left for our homes and maybe offices. But have you considered that spring cleaning also needs to be done to your digital presence and footprint? We’ll walk you through the four parts of cleaning up your online life. Clean Devices This […]

What Thin Content Means and How To Fix It

Posted by NoniShaney Cavaliere
On March 6, 2018
content marketing, content strategy tips, digital marketing, Franchise Marketing

Facebook Twitter Google+ LinkedInYou may hear the phrase “thin content” when people are talking about digital marketing. It is often hard to figure exactly what that means if you don’t live and breathe content marketing. In a nutshell, thin content is low-quality pages that add little to no value to the reader. A page or […]

Superb Owl: How To Talk Online About The Big Game

Posted by Richie Martin
On January 18, 2018
content marketing, content strategy tips, digital marketing, Franchise Marketing

Facebook Twitter Google+ LinkedInThe Super Bowl is almost here and, as always, marketers are rushing about, trying to figure out how they’re going to get a piece of the action without plunking down $5-million for a 30-second TV spot. It’s no mystery that using Super Bowl imagery and language is off limits. Occasionally, however, we’re […]

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