![How to Harness the Power of First-Party Data](https://www.vdigitalservices.com/wp-content/uploads/2024/03/VDS_APR_IQHQ_1600x690_3-1568x941.jpg)
First-party data is quickly becoming a game changer when it comes to helping businesses learn as much as possible about their target audience and use that information to better serve their current and potential customers. Approximately 96 percent of web traffic is completely anonymous, which means that finding ways to dig deeper into who is [...] KEEP READING