As the owner of a business in the new technological era, your online presence is absolutely imperative to your success. Your visibility online can make or break your company at the end of the day, which is why keeping tabs on your website traffic and the value of your site is absolutely imperative. Moz Domain […] KEEP READING
Author: Taylor West
How To Do An SEO Audit For A Small Business Website
When it comes to organic traffic, SEO is the best investment a business can make. Good SEO practices ensure that not only are you at the forefront of consumers’ minds but also at the top of Google’s search engine results when they need your services. However, as with any other business goal or improvement, before […] KEEP READING
How to List Your Business on Google
While developing an effective digital marketing plan may seem like a complex science, one of the easiest and most effective first steps you can take is to list your business on Google. Internet users utilize Google on a daily basis to search for and choose businesses that can meet their ever-changing needs for products and […] KEEP READING
This Month in Digital Marketing
The world of digital marketing is an ever-changing landscape, with new technology and innovation constantly reshaping the possibilities for connecting with customers. Here are this month’s latest breakthroughs, from social media to SEO and everything in between: 4 Ways Digital Marketing is Changing Without further ado, here are some notable change that have taken effect […] KEEP READING
What You Should Be Looking For From Your Agency
Hiring a digital marketing agency isn’t easy for small business owners who are used to being in charge. You want to make sure that the agency you’re hiring is the right fit for your business and will have a good ROI. A strategic marketing agency can take your business to the next level. You need […] KEEP READING
Digital Marketing Report
National digital marketing is an ever-changing world, constantly shifting and changing the way small business owners approach their marketing strategy. Staying in the loop with the top digital advertising news will allow you to adapt your business’ digital marketing plan effectively, ensuring maximum marketing success. Here’s a quick rundown of the latest marketing industry news, […] KEEP READING
One Action You Can Do Before A Web Build to Speed Up the Process
One of the most important questions you will want to decide and plan out BEFORE you start a web build project is: What is the main message you would like to portray when a user sees your website? Messaging starts with the “look” of your site. From colors in your log and on the site […] KEEP READING
Is It Time for Reputation Monitoring? Key Factors to Consider
Your reputation is everything. That fact is nothing new. What is relatively new, however, is that the details of your reputation are conveniently posted online for future potential customers to consume at their leisure. Do you know what your customers see when they search for you online? That’s why Reputation Monitoring matters. Myriad tools and […] KEEP READING
6 Keys to Building a Successful Business Website
The website building process can be overwhelming for a business owner who often already has very little “extra” time in their day. Following are some essential tips to keep in mind during the website build. We hope they will serve to make the experience a great one. Disclaimer: Several similes and metaphors are used throughout […] KEEP READING
Superb Owl: How To Talk Online About The Big Game
The Super Bowl is almost here and, as always, marketers are rushing about, trying to figure out how they’re going to get a piece of the action without plunking down $5-million for a 30-second TV spot. It’s no mystery that using Super Bowl imagery and language is off limits. Occasionally, however, we’re presented with some […] KEEP READING