It’s no secret that the world of digital marketing, and SEO in particular, is always changing. Keeping up with all the updates and enhancements can be a daunting task, especially when Google tends to keep things under wraps and is notorious for not disclosing updates and upgrades to its user base. And if you’re a […] KEEP READING
Author: Chris Lively
Local SEO Checklist to Improve Your Business Ranking
When the right customer finds your website at the right time – when they’re in the right place – it’s all thanks to a little bit of online magic known as local search engine optimization (SEO). Actually, local SEO isn’t so much magic as it is a tech-powered strategy. And while SEO experts aren’t exactly […] KEEP READING
Google Business Profile and Local SEO Marketing
Google My Business is rebranding to Google Business Profile and what local businesses need to know about optimizing their profiles. According to Google, the most recent buzz around the water cooler is that the Google My Business (GMB) platform is being rebranded and will soon be known as Google Business Profile (GBP) to “keep things […] KEEP READING
Understanding Google Business Profile New Insights Screen
Google Business Profile (GBP) Insights? What are these? Do I need to pay attention to them, and what does it do for my business? If you are new to using Google for your business, it may seem like an excessive amount of information to take in. One of the sections in the side panel that […] KEEP READING
The 7 Citation Building Myths Plaguing Local SEO
For any business, bringing in customers is one of the ultimate goals – and the best way to do that is by harnessing the power of local SEO. When you understand how to optimize your website for local search, you can better reach the potential customers that are nearest you. Essentially, it puts your business […] KEEP READING
How To Use Enhanced Google Business Profile Attributes
From small startups to nationwide corporations, businesses of all shapes and sizes use the power of Google Business Profile (GBP) to extend their reach and improve their local search rankings. This free online tool is an incredibly valuable way to reach online users searching for the products and services you provide, specifically in your area […] KEEP READING
How to Optimize Your Google Business Profile Listing
For any company or organization working to strengthen their local SEO strategy, one of the best places to begin is Google Business Profile (GBP). Free, easy-to-use, and facilitated by search engine giant Google, GBP is an online tool that you can’t afford to miss out on. When an online user conducts relevant searches to your […] KEEP READING
Why Citations Could Be Killing Your SEO Campaign
Updated: 1/20/2021 As a business owner, you already know that SEO is vital to your local online presence. Do you yearn to see your business shown in the coveted Google 3 Pack? Are you tired of seeing your competitors outrank you in the map results? It could be that your business citations are doing more […] KEEP READING
Google Business Profile Messaging via the GBP App
Google Business Profile is a powerful tool for helping a business get found by potential customers that are looking for their services, and not searching directly by the business name. But Google Business Profile can do so much more than being a search query result tool. Along with follow options, posting options, menus, and services, […] KEEP READING
How Do People Search for Local Businesses?
Local business searches are just one of the many factors that can contribute to your marketing success, driving valuable traffic, and building your brand. And while there’s no doubt that you’re already well-aware of the importance of local search traffic, getting your business in front of the right people, at the right time, is no small task.