Google Business Profile and Local SEO Marketing

Google My Business is rebranding to Google Business Profile and what local businesses need to know about optimizing their profiles. According to Google, the most recent buzz around the water cooler is that the Google My Business (GMB) platform is being rebranded and will soon be known as Google Business Profile (GBP) to “keep things […] KEEP READING

Understanding Google My Business New Insights Screen

Google My Business (GMB) Insights? What are these? Do I need to pay attention to them, and what does it do for my business? If you are new to using Google for your business, it may seem like an excessive amount of information to take in. One of the sections in the side panel that […] KEEP READING

The 7 Citation Building Myths Plaguing Local SEO

For any business, bringing in customers is one of the ultimate goals – and the best way to do that is by harnessing the power of local SEO. When you understand how to optimize your website for local search, you can better reach the potential customers that are nearest you. Essentially, it puts your business […] KEEP READING

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Local SEO Checklist Matched to Your Business Type

When the right customer finds your website at the right time – when they’re in the right place – it’s all thanks to a little bit of online magic known as local search engine optimization (SEO).  Actually, local SEO isn’t so much magic as it is a tech-powered strategy. And while SEO experts aren’t exactly […] KEEP READING

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How to Acquire Local Search Citations to Improve Your Business SEO

Citations & Directories? What are these, how do you acquire them, and what is their value? You already know that local SEO is a central factor in the success of your digital marketing strategy and that when you’re learning how to improve local search rankings, there are a few different things you can try. One […] KEEP READING

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How To Use Enhanced Google Business Attributes

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How to Optimize Your Google My Business Listing

For any company or organization working to strengthen their local SEO strategy, one of the best places to begin is Google My Business (GMB). Free, easy-to-use, and facilitated by search engine giant Google, GMB is an online tool that you can’t afford to miss out on. When an online user conducts relevant searches to your […] KEEP READING

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How To Use Attributes To Enhance Your Google My Business Listing

While circumstances may have us working from home and the holidays may have us up in spirits, what other way to pass the time or keep spirits up than with a read about Google My Business Attributes and a hot cup of tea. Excellent. I hope you’re ready. Google My Business Attributes is the key […] KEEP READING

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Why Citations Could Be Killing Your SEO Campaign

Updated: 1/20/2021 As a business owner, you already know that SEO is vital to your local online presence. Do you yearn to see your business shown in the coveted Google 3 Pack?  Are you tired of seeing your competitors outrank you in the map results? It could be that your business citations are doing more […] KEEP READING

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Google My Business Messaging via the GMB App

Google My Business is a powerful tool for helping a business get found by potential customers that are looking for their services, and not searching directly by the business name. But Google My Business can do so much more than being a search query result tool. Along with follow options, posting options, menus, and services, […] KEEP READING