Turning sales leads into actual conversions has always been the greatest challenge of online marketing and companies seeking to improve conversion rates need solutions that offer quick results. Here are five of our top tips for how to increase your conversion rate and create more leads. Targeted Content With the help of your email management […] KEEP READING
Author: Taylor West
How Programmatic TV Ads Can Help Your Business
While advertising on television is not a new concept by any means, the idea of programmatic TV is making television ad spots more effective. By assessing the value of each segment of TV for demographics, it is possible to place your ads in front of your target audience without any wasted air time. How It […] KEEP READING
How To Get Traffic To Your Website Without Paid Media
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Is Digital Marketing Right for My Business?
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Google Ads Attribution: Breaking Down the Attribution Model
Updated: Nov 5, 2024 No individual player can win a team sport game by themselves, victory is always the result of a team effort. Yet how many games have sports fans watched and then gave credit for a win to one superstar player? We often forget to recognize that the superstars have a whole team […] KEEP READING
Is Affiliate Marketing Worth It?
In affiliate marketing you can put your ads in front of more viewers by placing them on the websites of trusted partners. You choose which sites become affiliates of your brand to ensure that your ads are placed on quality sites with relevant content. Whenever you receive traffic from that affiliate link, it will automatically […] KEEP READING
6 Ways to Optimize Your AdWords Campaign
Maximizing the effectiveness of your AdWords campaign is an important part of any true marketing strategy. However, optimizing AdWords to meet stringent search guidelines and eliminate wasted clicks is a task that requires time, effort and expertise. A/B Testing One of the best ways to optimize your AdWords is to do A/B testing early on […] KEEP READING
Voice Media Group Offers LA Weekly For Sale
January 18, 2017 — Voice Media Group announced today that as part of the ongoing diversification of its portfolio it is putting the storied LA Weekly up for sale.