Category: Social Media

In the grand scheme of things, social media is only in its infancy – and yet, it’s virtually impossible to remember what marketing was like before it existed. For most of us, scrolling our social media feeds is a staple of our daily routines, something that often accompanies our morning coffee, our lunch break, and [...] KEEP READING

It’s time to reflect on 2020 and plan for your 2021 social marketing campaigns. In light of the recent pandemic, digital customer engagement has never been a more vital marketing need. We can clearly say that today’s consumer is digital-first and that social channels have never been more critical. You need to ensure you focus [...] KEEP READING

Updated December 2023 Facebook Twitter LinkedIn Print Email

Blog titles are the first part of your blog post that your readers will see and the part that’s responsible for getting readers to click through and read the rest -remember that is the ultimate goal of content, right? Your blog title is even more important because it is how people find your content online [...] KEEP READING

Updated Date: June 14, 2022 As you plan your Instagram marketing strategy, it’s important to know what works for business posts and what to keep in mind. With more than 25 million companies worldwide already using Instagram for business, and more than 200 million users visiting at least one business profile every day, creating compelling content is even more important [...] KEEP READING

If you actively manage your business’s social media accounts, the chances are that you are familiar with your customer’s expectations and have a good idea of what to expect and how to respond. However, being in the midst of a global pandemic can throw all of this out of the window. For business owners, this [...] KEEP READING

The continuously changing business scenario means that information online may become outdated quickly, leaving customers confused and causing you to miss opportunities to conduct business that are crucial at this time. Now more than ever, it is critical that you take a proactive approach to update your customers with any changes to your business. Update [...] KEEP READING

The worldwide coronavirus outbreak has upended nearly everyone’s personal and professional lives in a very short time. With concerns about risking illness, many are opting to stay home, and many businesses have been ruled nonessential and ordered to close temporarily. This leaves businesses in a tough spot; whether or not they have been forced to [...] KEEP READING

The Internet changed the way people consume information, from researching the best place for an oil change to deciding where to have dinner. More consumers are online than ever before, and in recent years, mobile has surpassed desktops as the preferred way to search the web. Franchise marketing is all about consistency, which affects not only the [...] KEEP READING

There are a number of important reasons that your social media strategy should include a specific plan for customer care. In fact, the only reason you shouldn’t have a social customer care plan is because you’re still developing it!   Otherwise, you’re not only missing out on a great opportunity to cut costs and provide [...] KEEP READING