Category: Digital Marketing

Understanding Sales KPIs
In sales, data can empower teams to make informed decisions and take action to achieve (or even surpass) crucial goals. One of the most important forms of sales data comes from KPIs or Key Performance Indicators. We’re taking a closer look at KPIs in sales, doing a deep dive into the topic, and addressing essential [...] KEEP READING
Google Reviews and How to Remove Them
Google reviews are a valuable asset for an SMB (SMB is an abbreviation for small and medium-sized businesses) in an ever-evolving online world. Reviews are a window into real-world customers’ views and opinions of services and products. They are an integral part of online shopping but also essential for local businesses. More and more users [...] KEEP READING
Why Keeping Google Business Profile Services During COVID-19 is Important for the Future of Your Business.
Google Business Profile Services – Important for the Future of Your Business. Due to the COVID-19 crisis businesses are closed down temporarily, offering limited services such as takeout, curbside pickup, and delivery, or are pivoting quickly to offer solutions/services they may have never offered before. Some businesses are listed as essential and have no choice [...] KEEP READING
PITCHING YOUR PRESS RELEASE, PART ONE: PITCHING PRESS RELEASE OPPORTUNITIES TO MANAGEMENT/OWNERS
There’s a lot of information about writing press releases available out there, but knowing when it’s time to pitch a potential press release opportunity to your business owner or upper management may still be somewhat of a mystery for people who don’t work in publicity full-time. Press releases are not “old-school” modes of delivering your [...] KEEP READING
How To Respond To Negative Reviews
You’ve worked tirelessly to deliver a consistently first-class customer experience, putting customer needs first every step of the way. So, you should only ever receive positive feedback and glowing customer reviews, right? Not necessarily. Unfortunately, bad reviews are simply a part of being a business owner. Even when you do your very best, things happen: [...] KEEP READING
What Are Attribution Models & How Do They Work?
Are you running the attribution model you need to reach your marketing goals? Many business owners struggle to determine which marketing methods to prioritize, which methods to optimize, and which methods to quit. With all of the different tactics and so-called experts floating around the Internet pushing the newest trends, it’s no surprise that many [...] KEEP READING
Google Premier Partner Agency
We are excited to announce that V Digital Services has been awarded Premier Partner Status by Google, highlighting our dedication to our clients and proven search strategies. What does this mean for the VDS team and our clients? Aside from serving as a testament to the profitable, goal-oriented results we consistently deliver to our clients. [...] KEEP READING
A Guide on How to Do a Reverse Video Search
These days, you can find just about anything online – and that includes an impressive selection of video content. We’ve all spent our fair share of time watching the latest viral videos, whether that means scrolling social media, browsing popular video-sharing sites, or even just clicking through the day’s headlines. But what do you do [...] KEEP READING
Positioning in Marketing: How To Find Your Business Niche
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What is a Landing Page? Do I Need One?
How to Create a Landing Page Whether you’re a seasoned business owner or a fledgling entrepreneur, the term “landing page” can be somewhat of a mystery. While the term is frequently used in discussions of online marketing and often described as a “must-have” feature of marketing campaigns, it’s not uncommon for people to have plenty [...] KEEP READING