Category: Local SEO

Foot Traffic and Your SEO Campaign: Why Marketing Matters

Foot Traffic and Your SEO Campaign: Why Marketing Matters

From the earliest beginnings of a business, figuring out how to attract a steady stream of traffic has been one of the primary challenges faced by every retailer. And now that modern consumers have more options than ever, figuring out how to drive traffic to your store has never been more important.  Foot traffic is [...] KEEP READING
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How to Encourage Customer Reviews Online

How to Encourage Customer Reviews Online

Every business owner understands that customer reviews are important – but do you really know just how valuable they can be? You might be surprised to learn just how impactful customer reviews can be, especially in our digitally-driven age. Online reviews are a powerful tool that you can leverage to achieve an array of goals [...] KEEP READING
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Google Business Profile and Local SEO Marketing

Google Business Profile and Local SEO Marketing

Google My Business is rebranding to Google Business Profile and what local businesses need to know about optimizing their profiles. According to Google, the most recent buzz around the water cooler is that the Google My Business (GMB) platform is being rebranded and will soon be known as Google Business Profile (GBP) to “keep things [...] KEEP READING
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Guide to Building Local Landing Pages

Guide to Building Local Landing Pages

Updated: Sept 2021 Local landing pages have some serious potential to convert the right users for your business, and there are plenty of numbers that back that up. What’s the catch? If you want to successfully secure those conversions and see measurable results for your business, you’re going to need to know how to build [...] KEEP READING
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How to Get Backlinks

How to Get Backlinks

If you want to implement a successful search strategy that drives traffic to your website, there are two words you need to know now: Relevance Authority And we don’t mean just knowing what the words themselves mean; we’re talking about understanding them as key ranking factors and the building blocks of an effective SEO strategy.  [...] KEEP READING
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Understanding Google Business Profile New Insights Screen

Understanding Google Business Profile New Insights Screen

Google Business Profile (GBP) Insights? What are these? Do I need to pay attention to them, and what does it do for my business? If you are new to using Google for your business, it may seem like an excessive amount of information to take in. One of the sections in the side panel that [...] KEEP READING
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The 7 Citation Building Myths Plaguing Local SEO

The 7 Citation Building Myths Plaguing Local SEO

For any business, bringing in customers is one of the ultimate goals – and the best way to do that is by harnessing the power of local SEO. When you understand how to optimize your website for local search, you can better reach the potential customers that are nearest you. Essentially, it puts your business [...] KEEP READING
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How To Use Enhanced Google Business Profile Attributes

How To Use Enhanced Google Business Profile Attributes

From small startups to nationwide corporations, businesses of all shapes and sizes use the power of Google Business Profile (GBP) to extend their reach and improve their local search rankings. This free online tool is an incredibly valuable way to reach online users searching for the products and services you provide, specifically in your area [...] KEEP READING
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How to Optimize Your Google Business Profile Listing

How to Optimize Your Google Business Profile Listing

For any company or organization working to strengthen their local SEO strategy, one of the best places to begin is Google Business Profile (GBP). Free, easy-to-use, and facilitated by search engine giant Google, GBP is an online tool that you can’t afford to miss out on. When an online user conducts relevant searches to your [...] KEEP READING
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Why Citations Could Be Killing Your SEO Campaign

Why Citations Could Be Killing Your SEO Campaign

Updated: 1/20/2021 As a business owner, you already know that SEO is vital to your local online presence. Do you yearn to see your business shown in the coveted Google 3 Pack?  Are you tired of seeing your competitors outrank you in the map results? It could be that your business citations are doing more [...] KEEP READING
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