Category: Content Marketing

You may hear the phrase “thin content” when people are talking about digital marketing. It is often hard to figure exactly what that means if you don’t live and breathe content marketing. In a nutshell, thin content is low-quality pages that add little to no value to the reader. A page or blog post that [...] KEEP READING

Medspas are all the rage these days, and remaining competitive in the beauty industry means you need to have the very best medical spa SEO services possible. There are a few important characteristics of SEO for medspas that stand out from those of other industries. Here are the important details you need to know. Use [...] KEEP READING

For too long we have thought of messaging apps as merely a means of communication, but not a means of making sales. That has changed with the release of new marketing information from eMarketer.com. Given the popularity of mobile messaging apps like Facebook Messenger, WhatsApp and others, it’s no surprise that those companies are beginning [...] KEEP READING

For several years now, companies have sought to bolster their online presence by curating lengthy articles, usually to the tune of several thousand words at a time. At the beginning of the information age, all of this long-form content was viewed as a great resource by search engines and, sometimes, by users. However, new trends [...] KEEP READING