Category: Digital Marketing

What is a Good Click-Through Rate?
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What Are Attribution Models & How Do They Work?
Are you running the attribution model you need to reach your marketing goals? Many business owners struggle to determine which marketing methods to prioritize, which methods to optimize, and which methods to quit. With all of the different tactics and so-called experts floating around the Internet pushing the newest trends, it’s no surprise that many [...] KEEP READING
Google Premier Partner Agency
We are excited to announce that V Digital Services has been awarded Premier Partner Status by Google, highlighting our dedication to our clients and proven search strategies. What does this mean for the VDS team and our clients? Aside from serving as a testament to the profitable, goal-oriented results we consistently deliver to our clients. [...] KEEP READING
How to Submit a Site to Search Engines in 2022
Getting your website indexed by Google and other search engines can be an effective way of driving free traffic to your website. But you might wonder:How do I submit my website to search engines? The short answer is: it depends on the search engine. The longer answer is to follow specific steps for each. Should [...] KEEP READING
A Guide on How to Do a Reverse Video Search
These days, you can find just about anything online – and that includes an impressive selection of video content. We’ve all spent our fair share of time watching the latest viral videos, whether that means scrolling social media, browsing popular video-sharing sites, or even just clicking through the day’s headlines. But what do you do [...] KEEP READING
5 Strategies for High-Performing Holiday PPC Campaigns
It’s that time of the year again. We are right in the heart of the holiday shopping season and both online and brick-and-mortar retailers expect the highest traffic at this time of the year. This is great for retailers, but competition is also likely to be higher than normal. We will be discussing some of [...] KEEP READING
Social Media SEO: What You Need to Know to Grow Your Business
When you break down the digital marketing “game,” search engine optimization (SEO) and social media are two unique players – but there’s no doubt that they’re absolutely on the same team. SEO social media optimization is a concept that explores how your social media pages can contribute to a stronger (and steady) flow of traffic [...] KEEP READING
How to Target the Ideal Audience for Your Facebook Ad Campaign
Right now, over 200 million businesses are using Facebook and its sister apps for marketing and connecting with customers, and that number is increasing by the minute. And when you consider that about 1.8 billion people (about 66% of Facebook users) are active on the app every day, it’s clear that this social media platform [...] KEEP READING
Positioning in Marketing: Carving Out Your Business Niche
No matter how unique your business may be, it can sometimes feel as if you have countless competitors with concepts nearly identical to yours. And depending on your industry, you might very well be dealing with some serious oversaturation. Luckily, you can set yourself apart with the right strategy and create a niche where your [...] KEEP READING
What is a Landing Page? Do I Need One?
How to Create a Landing Page Whether you’re a seasoned business owner or a fledgling entrepreneur, the term “landing page” can be somewhat of a mystery. While the term is frequently used in discussions of online marketing and often described as a “must-have” feature of marketing campaigns, it’s not uncommon for people to have plenty [...] KEEP READING