Category: Digital Marketing

Is It Time for Reputation Monitoring? Key Factors to Consider

Is It Time for Reputation Monitoring? Key Factors to Consider

Your reputation is everything. That fact is nothing new. What is relatively new, however, is that the details of your reputation are conveniently posted online for future potential customers to consume at their leisure. Do you know what your customers see when they search for you online? That’s why Reputation Monitoring matters. Myriad tools and [...] KEEP READING
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Superb Owl: How To Talk Online About The Big Game

Superb Owl: How To Talk Online About The Big Game

The Super Bowl is almost here and, as always, marketers are rushing about, trying to figure out how they’re going to get a piece of the action without plunking down $5-million for a 30-second TV spot. It’s no mystery that using Super Bowl imagery and language is off limits. Occasionally, however, we’re presented with some [...] KEEP READING
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Best Digital Marketing Practices for Home Service Businesses

Best Digital Marketing Practices for Home Service Businesses

When it comes to the home service industry, the competition is hot and the need for high-quality marketing is pronounced. More and more home service providers have caught on to the need for a strong online presence for their business, but few are taking advantage of all the tools at their disposal. To get the [...] KEEP READING
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Integrating Messaging Apps in Your Marketing

Integrating Messaging Apps in Your Marketing

For too long we have thought of messaging apps as merely a means of communication, but not a means of making sales. That has changed with the release of new marketing information from eMarketer.com. Given the popularity of mobile messaging apps like Facebook Messenger, WhatsApp and others, it’s no surprise that those companies are beginning [...] KEEP READING
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Limited Time Only! Five Conversion Rate Ideas to Get People to Act Fast

Limited Time Only! Five Conversion Rate Ideas to Get People to Act Fast

Turning sales leads into actual conversions has always been the greatest challenge of online marketing and companies seeking to improve conversion rates need solutions that offer quick results. Here are five of our top tips for how to increase your conversion rate and create more leads. Targeted Content With the help of your email management [...] KEEP READING
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How Programmatic TV Ads Can Help Your Business

How Programmatic TV Ads Can Help Your Business

While advertising on television is not a new concept by any means, the idea of programmatic TV is making television ad spots more effective. By assessing the value of each segment of TV for demographics, it is possible to place your ads in front of your target audience without any wasted air time. How It [...] KEEP READING
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How To Get Traffic To Your Website Without Paid Media

How To Get Traffic To Your Website Without Paid Media

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Is Digital Marketing Right for My Business?

Is Digital Marketing Right for My Business?

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Is Affiliate Marketing Worth It?

Is Affiliate Marketing Worth It?

In affiliate marketing you can put your ads in front of more viewers by placing them on the websites of trusted partners. You choose which sites become affiliates of your brand to ensure that your ads are placed on quality sites with relevant content. Whenever you receive traffic from that affiliate link, it will automatically [...] KEEP READING
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Voice Media Group Offers LA Weekly For Sale

Voice Media Group Offers LA Weekly For Sale

January 18, 2017 -- Voice Media Group announced today that as part of the ongoing diversification of its portfolio it is putting the storied LA Weekly up for sale.
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