CASE STUDY
Need:
A luxury vacation real estate company in competitive South Florida needed a cost-efficient Google Display strategy to generate high-intent buyers and drive mid-funnel actions, specifically “Book Now” clicks. Despite strong campaign performance, client communication and responsiveness were extremely limited, forcing the team to independently optimize campaigns, navigate limited conversion tracking, and manage client growth without ongoing direct feedback.
1352
BOOK NOW CLICK CONVERSIONS
$2.55
COST PER CONVERSION
10.4%
CONVERSION RATE
Strategy:
The team deployed a targeted Google Display campaign focused on high-intent landing pages and mid-funnel “Book Now” conversions rather than simple impressions. Operating proactively, the team continuously monitored efficiency, provided independent website UX feedback (such as restoring button visibility), analyzed sales calls, and managed creative refreshes to scale reach while maintaining low acquisition costs.
The Results:
Based on the strategies implemented above, these were the results of our campaign.
Scaled Display reach efficiently on ~$3,500 in spend, delivering high-volume booking intent actions at a low acquisition cost.
Identified and attributed a $4,000 sale to ChatGPT-
generated traffic, demonstrating early success in emerging AI search channels.
Maintained strong performance and consistent optimization despite minimal client engagement, setting an internal standard for managing low-communication accounts.
Ready for Some Big Returns?
EXPLORE MORE CASE STUDIES
OTT/CTV Advertising
Discover how V Digital Services helped a Window & Door Company generate $1.58 million in sales by leveraging OTT/CTV as a bottom-of-funnel tactic.
Google Ads, Prospect Hub, SEO
Absolute Aluminum is an established family-owned company that specializes in aluminum pool cages, extended lanais and pergolas.
Grow Your Visibility. Grow Your Business.
While the customers you have are valuable, every brand needs to grow its customer base to survive.
Get your free digital assessment. 
"*" indicates required fields