This case study documents V Digital Services' work with All Smiles Family Dental Care, a dental practice that needed to expand their patient base and improve online visibility. Using organic SEO, paid Google advertising, and local SEO strategies, the campaign achieved 13% more sessions, 42% more organic conversions, and 38% more calls.
Overview
This case study documents V Digital Services' work with All Smiles Family Dental Care, a dental practice that needed to expand their patient base and improve online visibility. Using organic SEO, paid Google advertising, and local SEO strategies, the campaign achieved 13% more sessions, 42% more organic conversions, and 38% more calls.
All Smiles Dental Care Case Study: SEO & Paid Ads Success
All Smiles Dental Care Case Study: SEO & Paid Ads Success CASE STUDY All Smiles Family Dental Care PAID MEDIA ORGANIC SEO LOCAL SEO INDUSTRY: Dental CLIENT: All Smiles Family Dental Care Need: All Smiles was well-known in their local area but had trouble attracting a wider patient base and little online visibility. Using organic SEO and paid Google advertising, our goal was to increase traffic, appointments, and name recognition. 13% MORE SESSIONS 42% MORE ORGANIC CONVERSIONS 38% MORE CALLS Strategy: Our organic SEO strategy focused on creating engaging and creative blog content on trending topics in addition to their core dental services. These posts helped them rank highly in searches for niche topics and bring potential new clients onto the site, as well as show the All Smiles team’s expertise. Traffic and rankings were further bolstered by an authority focused link strategy for increased credibility and traffic from Google. We used a lead generation focused paid campaign, targeting a variety of cosmetic dentistry and geo-specific keywords and enticing potential customers with monthly specials using the Promotions ad extension, which has resulted in more business for this client than they’ve ever had before. The Results: Based on the strategies implemented above, these were the results of our campaign. Increased local search views 6% Increased average session duration 7% Improved bounce rate 3% 30% increase in unique callers Improved average keyword position 4% Ready for Some Big Returns? GET STARTED EXPLORE MORE CASE STUDIES Paid Arcpoint Labs Case Study Tasked with navigating Google's new policies around COVID-19 advertising, ARCPoint Labs needed an experienced partner to assist with marketing their COVID-19 testing services online. READ CASE STUDY Organic Northern Illinois Vein Clinic Case Study How Organic SEO and a strategic content marketing plan helped Northern Illinois Vein Clinic increase their market share. READ CASE STUDY Grow Your Visibility. Grow Your Business. While the customers you have are valuable, every brand needs to grow its customer base to survive. Get your free digital assessment. " * " indicates required fields First Name * Last Name * Email * Phone * Company Name * State * Alabama Alaska Arizona Arkansas California - Northern California - Southern Colorado Connecticut Delaware Florida - Central Florida - Southern Georgia Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington West Virginia Wisconsin Wyoming Industry * Auto Beverage, Alcoholic Beverage, Non-Alcoholic e-commerce Education Electrical Electronics Events/Entertainment Finance / Banking Fitness/Health/Beauty Food Government / Politics Healthcare Hotels & Resorts Insurance Legal Marketing/Advertising Media New Construction Plumbing, Heating & Air Conditioning Pools & Landscaping Real Estate Recreation Restaurants Retail General Roofing / Siding / Flooring Technology Telecommunications Transportation Travel Job Title * Project Time Frame Immediately 1-3 Months 6-12 Months Just Looking For Information How soon are you looking to start your next project? Product Interests * Local SEO Organic SEO Paid Media YouTube Advertising Programmatic Print Email Marketing Consent Management Website Development Web Hosting Web Maintenance Analytics Franchise Marketing Device ID Streaming Live Sports Additional Media Select All Referrer This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply. This field is hidden when viewing the form Latest Completion of the VDS Form 2026 V Digital Services | ALL RIGHTS RESERVED | SITEMAP | Privacy | Terms Of Use | Cookies | Accessibility | Your Privacy Rights Use of this website constitutes acceptance of our policies linked above. V Digital Services may earn a portion of sales from products & services purchased through links on our site from our affiliate partners. ©2026 V Digital Services, LLC. All rights reserved. Do Not Sell or Share My Information
Frequently Asked Questions
What was All Smiles Family Dental Care's main challenge?
All Smiles was well-known in their local area but had trouble attracting a wider patient base and had little online visibility.
What strategies did V Digital Services use for All Smiles?
The agency used organic SEO with engaging blog content on trending dental topics, an authority-focused link strategy for credibility, and a lead generation-focused paid campaign targeting cosmetic dentistry and geo-specific keywords with monthly specials using the Promotions ad extension.
What were the measurable results of the campaign?
The campaign achieved 13% more sessions, 42% more organic conversions, 38% more calls, a 6% increase in local search views, 7% increased average session duration, 3% improved bounce rate, 30% increase in unique callers, and 4% improved average keyword position.
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