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Paid Media Calculator

This simple Paid Media calculator can help you determine a budget and click estimate for reaching a qualified audience with Paid Media ads. Your industry selection is used to estimate the approximate cost per click on each platform and the budgets are based on industry averages for being successful on each advertising network.

Instructions

Select your Industry
Industry plays a key role in budgeting for Paid Media Ads. These ads are run through an auction based system to drive clicks and traffic. All advertisers set bids based on how valuable that traffic is, making more competitive industries have higher click costs. Please choose the industry that most closely matches your business.

Select the networks you would like to run ads on
Different networks can be used to reach Online users with targeted marketing messages. From Targeting users doing searches on Google and Bing to reaching targeted users while they watch YouTube videos, V Digital Services can help you craft the right strategy to meet your marketing goals. Select the networks that you would like to see ads for your business on.


VDS does not recommend these platforms for this Industry

Platform

Click Opportunity

Google Search Serve text ads to users who are searching Google for keywords related to your business.
clicks
Bing Serve text ads to users who are searching Bing for keywords related to your business.
clicks
Retargeting Serve text and/or banner ads to users who have previously visited your website.
clicks
Display Serve text and/or banner ads to targeted users across the Google Display network.
clicks
Youtube Serve skipable video ads to targeted users while they are viewing YouTube videos.
clicks
Facebook Serve a variety of ad types to targeted audiences on Facebook.
clicks
Instagram Serve a variety of ad types to targeted audiences on Instagram.
clicks
Shopping Serve Ecommerce products from your website as ads in Google search results.
(Requires Google Merchant Feed)
clicks
Total Opportunity Clicks:

Estimated Minimum Total (Monthly Spend): $

The provided data is an estimate for your selected industry and does not reflect your specific business or marketing goals. If you are interested in a strategy review and Paid Media proposal, please contact us today!

If you need help determining where to start, please contact us today!

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