Reach More Clients with Online Marketing for Your Law Firm
Did you know that online users conduct more than 8.5 billion searches every day? Imagine your business’s incredible growth if even a handful of those searches could connect prospective clients with your law firm. If your law firm doesn’t have a well-established online presence and strategic approach to digital marketing, you’re missing out on potential clients right now – but V Digital Services can help you change that
EXPAND YOUR BUSINESS WITH PROVEN STRATEGIES THAT DELIVER RESULTS
V Digital Services is a full-service marketing agency for law firms, developing and implementing comprehensive strategies that deliver measurable results for our clients. Potential clients will be able to find you online, but they’ll also be successfully shown why your firm is the best choice to meet their needs.
We’ve spent years building an expansive and diverse portfolio of clients and experiences. But thanks to our specialized expertise in working with law firms, we understand the nuances of advertising for lawyers – which is why we’re uniquely equipped to help you achieve your marketing goals.
RISE IN THE SEARCH ENGINE RANKINGS SO PROSPECTIVE CLIENTS CAN FIND YOUR FIRM
When prospective clients search “law firms near me,” you must be confident that your firm comes out on top. Otherwise, your competitors will be the ones claiming the first spots in the search results – and they’ll be taking clients that should be yours.
Searches based on phrases like “close by” and “near me” rely on local search engine optimization (SEO), and they’ve grown by more than 900% in the past two years. And with more than 90% of users never clicking past the first page of search results before choosing whom to do business with, there’s no question that boosting your rankings is essential.
Ready to Reach New Heights?
V DIGITAL SERVICES UTILIZES A STRATEGIC APPROACH TO HELP YOUR LAW FIRM GROW, COMBINING SEO, GOOGLE ADS, AND MORE
With our results-driven approach to law firm marketing, you’ll be able to see your strategy translate into meaningful progress and growth.
Get more qualified leads
Increase organic traffic
Grow your online presence
Strengthen customer trust
Improve revenue as your client base expands
CONQUER COMMON CHALLENGES WITH HELP FROM OUR LAW FIRM MARKETING AGENCY
Despite the digital world’s powerful presence in our society, not everyone uses online advertising to its fullest potential. Research suggests that nearly 60% of law firms struggle to convince their leadership teams to invest in digital marketing solutions. And there are plenty of law firms that aren’t giving marketing the attention it deserves. But it doesn’t have to be that way.
Our team of marketing experts is prepared to help you connect the dots between your marketing goals and an effective advertising plan. Every move we make is based on data, proven strategies, and our goal of supporting your firm in achieving sustainable success – and your needs are our top priority every step of the way. Together, we’ll map out a clear plan to increase your leads, nurture your client relationships, and pull ahead of your competition.
If you’re struggling with any of the following marketing challenges, let V Digital Services provide the smart solutions you need:
SLOW LEAD GENERATION:
Low-quality leads or low lead volume causing your growth to go stagnant
INCREASING ADVERTISING COSTS:
Marketing expenses that exceed your budget and don’t deliver the return you want
AN ONLINE PRESENCE THAT LACKS AUTHORITY:
A weak or nonexistent online brand identity that detracts from your authority and overall digital presence.
Our Services for Digital Marketing for Lawyers and Law Firms
Let’s assess your strengths, challenges, and goals and chart a new path towards digital marketing success!
You want more clients, and we have the strategies to get you there. The best ideas for marketing for law firms are based on evidence and proven efficacy – not simply overgeneralized plans that are an attempt at one-size-fits-all advertising. At V Digital Services, our diverse team of experts combines strategy, innovation, and creativity to improve your leads, brand authority, online traffic, and revenue.
Every law firm that partners with us for marketing can look forward to a collaborative, productive relationship and a highly tailored experience. We craft customized marketing strategies tailored to your goals, challenges, and clients, making the most of your investment and ensuring results. You’ll always know exactly what’s happening with the implementation and optimization of your marketing strategy because, ultimately, you are the expert in your business. Law marketing services from V Digital Services include everything you need to take a comprehensive approach to get your law firm found online by the right clients at the right time.
Digital Competitive Analysis
When it comes to marketing law firms, we often hear – how do we know where to start? It all begins with a digital competitive analysis to see what is working and what’s not for both you and your closest competitors. It eliminates the guesswork and lays the foundation for a data-driven pursuit of marketing success. You’ll receive a clear, detailed plan that explains how, why, and when we will implement strategies to achieve your goals.
Search Engine Optimization (SEO)
SEO for law firms isn’t merely beneficial; it’s a necessity. Your clients are already out there, and many of them are looking for you as we speak. SEO is what ensures that they’re able to find your law firm online. Law firm search engine optimization (SEO) will become one of your most valuable assets and a key tool for generating leads, traffic, and clients.
Local search engine optimization places a laser focus on the clients in your geographical region, prioritizing people looking for your law firm with terms like “lawyers near me.” Your website will rise to the top of geographically-focused search results thanks to on-site and off-site SEO tactics.
Website Design & Development
Website design for law firms is both an art and a science, requiring a skilled hand to balance customer trust and effective marketing strategies. You should be confident that your law firm website makes an outstanding first impression and turns online users into ready-to-sign clients. Our website design and development team will build an attractive, functional, and productive website that incorporates important strategies for success.
Pay-Per-Click (PPC) Advertising
PPC advertising for lawyers can be a cost-effective strategy that produces real results, but the right approach is key. With PPC ads, you can drive qualified traffic to your website, where your solid design and content will convert users into sales – it’s all part of a complex puzzle. V Digital Services is a Google Premier Partner, putting us in the top 3% of U.S. marketing teams and giving you a major advantage you won’t find anywhere else.
Display Advertising Services
Display ads and PPC ads go hand in hand and should be artfully balanced for optimal results. You gain the ability to target specific customers based on demographics and other valuable factors, putting your ads in front of a market that will already be interested. With relevant, timely display ads, you can control who sees your ads, when and where they see them, and exactly what motivates them to click through and become clients.
Social Media Marketing
Are you putting social media marketing for law firms to good use? Odds are, you have room for improvement – especially because social media is constantly evolving at a rapid pace. Your law firm needs to have a strong presence on Facebook, Instagram, and other useful platforms, so you can meet your clients where they spend the majority of their online time. V Digital Services offers law firm social media marketing to help you get your foot in the door and claim your territory online.
For small businesses, email marketing delivers the highest return on investment. Are you reaping its full benefits? You could build brand awareness, drive traffic, and convert potential customers into paying clients with effective email marketing, but you’ll need a thoughtful strategy first. The VDS team will help you develop personalized email content that your subscribers want and need, putting your law firm directly in their inboxes.
For law firms, reputation management is one of the most important elements of a digital presence. After all, your prospective clients need to know that they can trust you. Online reviews and testimonials have the power to make or break your reputation, and providing exemplary service isn’t necessarily enough. Find out how to get more online reviews for your law firm and build a reputation that speaks volumes about your firm.
Need to Know How to Get Clients’ Attention?
Additional Law Firm Digital Marketing Services
There’s no need we can’t meet with our extensive portfolio of marketing services for law firms – you tell us what you want to achieve, and we’ll devise a method to get there. Our multidisciplinary team possesses a multitude of skills and talents, so you’ll gain an entire arsenal of strengths to serve your firm.
IN ADDITION TO OUR CORE SERVICE OFFERINGS LISTED ABOVE, YOUR CUSTOMIZED LAW FIRM MARKETING STRATEGY CAN ALSO INCLUDE:
- Print media
- Programmatic advertising
- Video marketing & production
- Marketing automation.
- Brand management
- Affiliate marketing
- Creative direction
- Public relations (PR)
- Strategic content creation
You work tirelessly on behalf of your clients – it’s time to let someone else do the same for you. Together, we can prioritize your marketing needs and help your law firm utilize data-driven strategies to achieve your biggest goals.
Our law firm marketing clients experience measurable results with our services.
IMPRESSIONS & REACH
Elevate Your Business Now with Effective Strategies for Online Marketing for Law Firms
As a member of the law community, you've invested immeasurable time and effort into building a firm your clients can trust with their future. Now, you need a team that can prove exactly why your firm is the first one prospective clients should call - and that team is V Digital Services.
We have years of experience working with law firms of all types and sizes, developing targeted marketing strategies based on a multitude of goals and needs. Whether you're just beginning to think about marketing or want to transform your current approach completely, you can count on us to deliver results that truly matter. Together, we'll pursue valuable business objectives and put your firm on the path to long-term growth.
For more information about how to market a law firm to connect with new clients, contact V Digital Services today!
Ready to Watch Your Business Thrive?
LAW FIRM MARKETING FAQ
A digital marketing strategy encompasses all of the marketing and engagement tactics you use online. Law firm marketing refers specifically to the strategies developed and implemented for law firms and lawyers, including a diverse range of strategies and tools, including:
- Your law firm's website
- Your law firm's social media sites
- SEO, including local SEO
- Pay-per-click advertising
- Email marketing
- Online content, including blogs, resources, and articles
- Business directory profiles (Google Business Profile, BBB, and more)
Do you consider an investment in your business's future worth the cost if it pays off tenfold? If so, then digital marketing is absolutely an essential component of your success. Clients no longer rely on word of mouth or printed ads to find law firms in their area; now, they're going to the digital sphere to search for lawyers. With digital marketing, you can be sure that your website is ready to be found - and that when prospective clients arrive, it employs all possible tactics to convince them to take action.
We provide a comprehensive menu of services for digital marketing for lawyers, including:
- Website design and development
- Social media marketing
- Pay-per-click advertising
- Email marketing
- Content-based marketing
- Business directory profiles
- Video marketing
- Brand management
- Reputation management
- Analytics and tracking, including reporting
- And more!
Because VDS offers fully-customized strategies based on your goals and needs, there's not necessarily a flat rate for our services - there are far too many factors at play. Budget is always a consideration for our team, so you can be confident that we'll implement an affordable and effective plan for your firm.
SEO for lawyers is the "secret ingredient" for improving search rankings, but boosting rankings can be a complex science. We can pinpoint specific tactics to support forward movement for your law firm's website based on current strengths and weaknesses and your competitors.
Some key contributors to better search rankings for lawyers include:
- A well-designed website that delivers a mobile-friendly, positive user experience
- Quality content that is relevant, unique, and useful to users
- Reputable citations and backlinks
Local SEO is specifically focused on generating local traffic, targeting users searching for law firms in your geographic area. These users can walk through your firm's doors and sign on the dotted line - in other words, highly qualified leads. Organic SEO is not geographically-specific, but it's no less valuable.
We would never want a client to feel uncertain about the value of our marketing services, which is why we're always happy to highlight what kind of return you can expect to see for your investment. Our analytics and reporting approach is based on transparency, so clients can clearly see which strategies are working in their favor.
And because we're committed to ongoing improvement and optimization, analytics are crucial for our team and yours. The data can show us which strategies are paying off and which ones need to be ramped up - because you don't have the time or money to waste on tactics that aren't effective.
V Digital Services utilizes advanced analytics and tracking, including:
- Custom research and analysis
- Conversion rate optimization
- Ad tracking and performance measurement
- Website analytics and tracking
- Google Analytics consulting
- Email/phone call tracking
- Click-through optimization
Looking for more solutions?
Grow Your Visibility. Grow Your Business.
While the customers you have are valuable, every brand needs to grow its customer base to survive.
Get your free digital assessment.