CASE STUDY
Recochem

PAID MEDIA

INDUSTRY: Automotive

CLIENT: Recochem

Recochem

Recochem

Need:


Recochem was looking to drive leads for Fleet purchasing of their various automotive fluid lines at a national level. The clients primary goal was conversions on their website.

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1957

LEADS

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$16.31

COST PER LEAD

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37.87%

CONVERSION RATE

Strategy:


Our Paid Media exerts devised a plan to meet the client’s goals with a strategy that chose keywords that focused both on the Specific Product names they offer as well as related terms for trying to improve fleet management costs around automotive fluids. Campaigns were optimized based on which ads and keywords were driving the most calls.

The Results:

Based on the strategies implemented above, these were the results of our campaign.

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5,460 Clicks

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147,936 Impressions

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3.69% Click Through Rate

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$6.28 Average Cost Per Click

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2.6 Average Positions

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