What is Thin Content Means and How To Fix It

What Thin Content Means and How To Fix It

You may hear the phrase “thin content” when people are talking about digital marketing. It is often hard to figure exactly what that means if you don’t live and breathe content marketing. In a nutshell, thin content is low-quality pages that add little to no value to the reader. A page or blog post that […] KEEP READING

Categorized as Content

15 Trends You’ll See in Digital Marketing in 2018

15 Trends Youll See in Digital Marketing in 2018

The digital landscape has been a ramping up with almost monthly changes in how we market online since at least the late 1990s. Innovation is at an all-time high which means as business owners, advertisers and marketers have to stay ahead of the curve and on top of trends. This year, in particular, sees some […] KEEP READING

Understanding Influencer Marketing for Small Businesses

Understanding Influencer Marketing for Small Businesses

In the business world, there has been a lot of hype around influencer marketing. Most of the talk is around paying celebs big money to be seen on Instagram, Twitter, or YouTube with your product. Not only are celebrity driven paid product endorsements out of trend as consumers become more aware about paid influencer marketing […] KEEP READING

Superb Owl: How To Talk Online About The Big Game

Superb Owl How To Talk Online About The Big Game 1

The Super Bowl is almost here and, as always, marketers are rushing about, trying to figure out how they’re going to get a piece of the action without plunking down $5-million for a 30-second TV spot. It’s no mystery that using Super Bowl imagery and language is off limits. Occasionally, however, we’re presented with some […] KEEP READING

Branded Hashtags: Creating and Promoting

branded hashtags creating promoting

Hashtags have become as important across social media and search engines like Google and Bing as your actual business name. Branded hashtags are a way to gain attention across platforms and so your community and costumer base can follow your company and associated digital campaigns. A branded hashtag is defined as “branded term, phrase or call […] KEEP READING

Holiday Social Media Strategies that Work

holiday social media strategies that work 1

The holidays can be stressful, and the last thing you need is to try to piece together a holiday marketing schedule amidst the seasonal chaos. If you start now, you’ll still have some time to start working out social media strategies for the holidays before crunch time. Here are some of the most important things to […] KEEP READING

VDS Named One of America’s Fastest Growing Companies

vds named one of americas fastest growing companies

The good news just keeps on coming for V Digital Services, which has made Inc. magazine’s 2017 list of the 5,000 fastest-growing private companies in the U.S.

Integrating Messaging Apps in Your Marketing

Integrating Messaging Apps in Your Marketing 1

For too long we have thought of messaging apps as merely a means of communication, but not a means of making sales. That has changed with the release of new marketing information from eMarketer.com. Given the popularity of mobile messaging apps like Facebook Messenger, WhatsApp and others, it’s no surprise that those companies are beginning […] KEEP READING

Facebook Aims to Reduce Fake News and Clickbait

facebook aims to reduce fake news and clickbait

Following a tremendous election cycle full of conspiracy theories and questionably-sourced stories, Facebook is finally taking a stand against users who repeatedly post fake news and clickbait on their site. While many users say that the move has come too late, the reality is that Facebook still has more than two billion active users who are […] KEEP READING

Snapchat vs. Instagram Stories: Which Is Better For My Brand?

snapchat vs instagram for brands

In the social media world, there are countless ways to showcase your brand — and new ones seem to pop up every day! One of the newest features capturing everyone’s attention is Instagram Stories: the ability to upload photos and videos to your Instagram account that disappear within 24-hours. If you’re thinking that sounds an […] KEEP READING