2018 is in full swing and we’re fresh off the International Franchise Association’s annual convention in Phoenix. What an amazing convention filled with excellent thought leaders but more importantly it was a time for you to reflect on your brand, learn best practices and leave the Valley of the Sun with more information to help […] KEEP READING
Author: Kenny Stocker
SEO for Franchisees – Why Franchisors Should Control The Strategy
It’s 2018 and local SEO is more important than ever. Your customers are on-the-go and constantly seeking instant gratification to find exactly what they want, right when they want it. Shouldn’t they be able to find you? As a franchisor, you should definitely be thinking about SEO. If you’re not already, you should be […] KEEP READING
Best SEO Practices for Franchises
Marketing a new franchise is unlike any other marketing strategy. Since many people are already familiar with the larger brand and products that you are selling, the focus of your franchise SEO is largely based on your location. Here are a few tips for multi-location SEO that will take your franchise to the next level. […] KEEP READING
Why Every Franchise Needs PPC
Franchisees are often faced with challenges when it comes to marketing in an area where they are in close contact with other franchise locations of the same type. The need to localize marketing campaigns deeper than the level of the city at large is just one reason that pay-per-click, or PPC, marketing is useful for […] KEEP READING
Expanding Your Franchise: Marketing for New Locations
Updated Date: February 8 , 2023 So you’ve built a brand that people love, and now you’re ready to expand to new markets with the help of a franchise. How do you go about finding a franchisee who shares your vision? In many cases, the key to finding a franchisee to work with is promoting […] KEEP READING
Local SEO for Franchises: Essential Franchise SEO Strategies in 2023
Updated Date: August 17, 2023 You’ve probably been hearing about SEO for businesses quite a bit lately, but as a franchise owner, how does SEO apply to your business? The simple truth is that there are important additional steps to take if you want your franchise to stand out from the crowd. To truly shine […] KEEP READING
Voice Media Group Offers LA Weekly For Sale
January 18, 2017 — Voice Media Group announced today that as part of the ongoing diversification of its portfolio it is putting the storied LA Weekly up for sale.